Concepts of Entrepreneurship
Session 1: Concepts of Entrepreneurship
Total Session Time: 60 minutes
Prerequisites
Learning Tasks
By the end of this session students are expected to be able to:
Resources Needed:
SESSION OVERVIEW
Activity/
Step Time Content
Method
1 05 minutes Presentation Introduction, Learning Tasks
15 minutes Presentation Definitions of Entrepreneurship,
2
Buzzing Intrapreneurship and Enterprise
3 15 minutes Presentation Entrepreneurship process
15 minutes Presentation Factors that Contribute to the Development of
4
Brainstorming Entrepreneurship
5 05 minutes Presentation Key Points
6 05 minutes Presentation Evaluation
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PST 06209 Enterpreneurship NTA Level 6 Semester 2 Facilitator Guide
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SESSION CONTENTS
STEP 1: Presentation of Session Title and Learning Tasks (5 minutes)
READ or ASK students to read the learning tasks and clarify
ASK students if they have any questions before continuing.
STEP 2: Definitions of Entrepreneurship, Intrapreneurship and Enterprise
(15 minutes)
Activity: Buzzing (5 minutes)
ASK students to pair up and buzz on the following question for 2 minutes
ALLOW few pairs to respond and let other pairs to add on points not mentioned
WRITE their response on the flip chart/board
CLARIFY and SUMMARIZEby using the content below
o Entrepreneurship can be regarded as "a condition that creates new business in terms of
risk taking and expected profit‖.
o Other definitions include:
It is the process of creating something new and assuming the risk and reward
It is the process of organizing, managing and assuming the risk of a business o Is
the process of creating incremental wealth
It is a way of thinking, reasoning, and acting that results in the creation,
enhancement, realization, and renewal of value for an individual, group,
organization, society. At the heart of this process are the creation and/or
recognition of opportunities followed by the will and initiative to (innovatively)
seize these opportunities
o Key issues from the definitions; explain this state of mind, it is required to answer at
least two questions:
Who are the entrepreneurs and what make them work so hard, with no guarantee
that they will be successful?
What are the variables that are determined to risk so much and make so many
sacrifices to fulfil an idea?
o Almost all definitions of entrepreneurship include the following key behaviours
Initiative taking
Organising and reorganizing of social and economic mechanisms to turn the
resources and situations into practical account
Acceptance of risk or failure
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PST 06209 Enterpreneurship NTA Level 6 Semester 2 Facilitator Guide
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o An enterprise or business undertaking is a commercial unit aimed at producing
services to satisfy both the client and the service provider.
o For example, an enterprise may focus on assisting the public or a segment of the
public on:
Research activities (e.g., proposal development in health)
Academic work (e.g., book writing in health)
Counselling patients and their families (e.g., PMTCT counselling)
Providing mortuary services
Providing cytology and histopathology services in the periphery
Providing a selection of full burial services
Clinic care of patient
Improving the quality of services within your organization to increase clients and
raise the price
o This is the process of uncovering and developing an opportunity to create value
through innovation and seizing that opportunity in an existing company
STEP 3: Entrepreneurial Process (15 minutes)
of perceiving opportunities and creating organizations to pursue them
chance process
o Entrepreneurship is one of the fastest growing new fields of study in education
o See opportunity which others don‘t
Have vision
o Persuade others
o Gather resources
o Organize resources
o Create new venture, product or market
o Constantly change/adapt themselves according to changing demand
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PST 06209 Enterpreneurship NTA Level 6 Semester 2 Facilitator Guide
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STEP 4: Factors That Contribute to the Development of Entrepreneurship
(15 minutes)
Activity: Brainstorming (5 minutes)
Ask students to brainstorm on the following question:
ALLOW few students to respond?
WRITE their responses on the flip chart/ board
CLARIFY and SUMMARISE by using the content below
o Independent lifestyle: This enables the individual to choose where to live and what to
do to ensure their financial security to spend more time with family and friends
o Successful entrepreneurs as role models: some people consider successful
entrepreneurs as true heroes by awarding them a special status, especially because of
achievements, including material, which makes them often as models to follow
o Demographic factors: Represented by weight rather than population aged 25 and 40,
from which the largest share identifying business opportunities and they contribute to
the development of entrepreneurship
o Increasing the share of services in total GDP: in conjunction with their relatively low
cost, attract many people to develop business to achieve significant gains
o Development of new technology: in the field of computers, in particular, enables
small businesses to large company‘s competition through lower costs recorded in a
small business
o Internet development: as a worldwide computer network, available to millions of
users, information from various areas, which contributes to increased chances of
finding new ideas for new businesses
o Globalization: as a general trend, contributing to increase in opportunities to develop
business, not only within the borders of a country but also beyond, significantly
increasing the chances of obtaining additional profits
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PST 06209 Enterpreneurship NTA Level 6 Semester 2 Facilitator Guide
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STEP 5: Key Points (5 minutes)
risk taking and expected profit‖
of perceiving opportunities and creating organizations to pursue them
lifestyle, Successful entrepreneurs and Demographic factors just to mention a few
STEP 6: Evaluation (5 minutes)
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References
Buskirk, R. H (1994). The Entrepreneurs Handbook: Premier Entrepreneur Programs, Inc.
Denver, Co.
Charantimath, P. M (2006) Entrepreneurship Development Small Business Enterprises:
Delhi, India: Pearson Education,
Hisrich, R.D., Peters, M.P., & Shepherd, D.A. (2005). Entrepreneurship. (6th Ed.) Boston:
McGraw-Hill.
Kuratko, D.F., & Hodgetts, R.M. (2007). Entrepreneurship: Theory, Process & Practice. (7th
Ed.) USA: Thomson
Roy, R. (2011, 2008). Entrepreneurship. 2nd Ed. Oxford: Oxford University Press.
Stokes, D. & Wilson, N. (2002). Small Business Management and Entrepreneurship. (5th
Ed.) London: High Holborn House.
Zimmerer, T. W. & Scarborough N. M. (2008) Essentials of Entrepreneurship and Small
Business Management. (5th Ed) New Jersey: Pearson Education International
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